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MARKETING INSIGHTS

Predictive analytics: super-personalisation and segmentation

Predictive analytics: super-personalisation and segmentation

Predictive game analytics has come to rule the party Every game business owner dreams of knowing their typical profitable client. In the past, there were several sources of getting this data and multiple people in the industry whose sole job was to analyse all the...

Benefits of social media contests for gaming brands

Benefits of social media contests for gaming brands

Benefits of social media contests for gaming websites There are many possible directions online casinos and betting websites can take to entertain their audience, apart from the usual bonuses every casino owner has in place. One of creative ways to interact with your...

Email Marketing Still Matters

Email Marketing Still Matters

Email marketing - trusted communication tool It might sound surprising, but in the age of all digital developing very fast, email is still playing the key role in attracting consumers and encourages them to make various transactions on millions of websites that use it...